Marketing And Sales Promotion (Record no. 19401)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00370nam a2200133Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | R 658.82 NAI-M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Nair,K Chandrasekharan;Paul,Jose;George,J;John,J |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing And Sales Promotion |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Himalaya Publishing House |
| Year of publication | 1986 |
| Place of publication | Bombay |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 297 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Commerce |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Commerce | St. Stephen's College | St. Stephen's College | General Collection | 30/06/2013 | R 658.82 NAI-M | 17246 | Books |